FAQs

How does it work to work together with Janine?

Have a look through my website and get inspired. If you want to know what my brand design process is have a look at my Brand Studio Service Page!

How much does a branding project cost?

See the prices for my brand guide packages here. I have an initial package right through to high-end packages. Usually I create unique packages for each of my clients so the prices on my website serve as a guide.

How do payments work?

Most projects are divided into two payments: a 400 euro deposit and a final payment at the end of the project. On larger projects, we can set milestones for the payments. 

How long does it take to complete a branding project?

Depending on the number of deliverables involved, it usually takes me anywhere from 3-8 weeks for a project. Have a look at the packages. It also depends if you go for starter package or high-end package. Every project is unique keep that in mind, in my onboarding process I will let you know the timeline for the project.

How will we communicate?

We’ll start off with video meetings via Zoom to discuss your project and and to present the first round of concepts. For shorter communications, we’ll use email.

What’s included in your Branding Package?

Have a look at my Design Package Page! I offer a starter package right through to a high-end package. But you can also create your own individual package. You can also add any of the extra assets. Feel free to email me and I can advise you on what is best for you

Do you provide source files I can edit?

Yep. Some designers charge extra for these, but I don’t. You can have the native source files for all of your final pieces.

How can I be sure I’ll like what you design?

A branding project involves a lot of information gathering: we’ll discuss your business goals, history, audience, competitors, brand personality, and more. The parameters that will guide the design. Since you’re helping to set those parameters yourself, you can be confident your brand identity will be just right. You can read more details about the process on my website.

What if you haven’t done any work in my industry before?

I get it. If you’re a law firm, it can feel less risky to hire a designer who specializes in law firms. But design principles don’t change from industry to industry. And drawing from broader experience is actually a bonus, since clichés in one industry can be fresh ideas in another. I always start by looking at your competitors and related organizations to learn what the conventions in your field are. Then we take into account how much you should fit in or stand out, and design accordingly. A strong designer can work in any industry.

What’s the difference between primary and secondary logo?

Your primary logo is what you’ll use most often to represent what you offer the world. You’ll probably display it in the header section of your website, and even on packaging material or business cards. On the other hand, your secondary logos are flexible and adaptable variations of your primary logo, which you can use as your profile photo on social media, in your website’s footer section, and so much more.